Event Branding: 5 Tools To Master The Basic Invite

It goes to show that staying on brand shows great consistency. Branding is so important to ensure that you portray the right image to your audience, so in turn you can build that reputable relationship.

As a result, my experience with branding has also trickled into my everyday life. In other words, it’s basically become a habit. Whether that means planning a corporate event or a simple birthday party, I always try to convey a theme.

Event Branding: How To Master That Basic Invite

With summer finally here, my schedule has been filled with a mixture of attending and planning events. From weddings to birthdays, graduations, and baby showers, my biggest challenge has been making sure I stay consistent with my party stationery when creating invites for guests.

There are tons of different softwares and programs you could download to create your own vintage birthday invitations. However, with Basic Invite I’ve found that their stationery options were just what I needed for maintaining event branding.

How Basic Invite Helps You Master Your Branding

Event Branding: How To Master That Basic Invite

1. You Can Find Almost Any Colour

Basic Invite is one of few websites that actually allow customers nearly unlimited colour selections that you can instantly preview online.

The process is quite simple. When you select a design you can change the colour of each element. This opens you up to over 180 different colour options. So if you’re anywhere near as picky as me, you can ensure you get that EXACT shade for your card.

Event Branding: How To Master That Basic Invite

2. You Have The Option of Custom Samples

There’s always that moment of holding your breath as you click checkout on an online print order. You never know whether the dimensions are going to be quite right or if your display retina on your computer is messing with the colours on your screen.

What is great though is that Basic Invite allows customers the ability to order a printed sample of your actual invitation. If you’re planning to have a large event and you’re a perfectionist, well this option may just save you the anxiety of feeling uncertain.

This option allows you to see exactly how your birthday photo invitations will look like and how the paper quality for your branding event will appear before placing a final order. Need I say more?

Event Branding: How To Master That Basic Invite

3. They Have Over 40 Different Colours of Envelopes

Just as the card itself is important, so is the outer presentation. Basic Invite has over 40 colourful envelopes to choose from so your invitations can stand out before they’ve even been opened. All envelopes can secured closed using its simple peel and seal.

4. Address Capturing Service

Let me be the first to admit that I basically have minimal to no addresses of my friends or family. It sounds shameful, but like most, I depend on memory to get me places.

I can’t be the only one guilty of this. For the addresses that I do have, they are scattered through old text messages and random notes around the house. Yikes!


Normally, it wouldn’t be much of a big deal to have these addresses recorded, but you really feel the wrath of not having them when you actually need them.

Sure, you could just do an email invite, but there’s something about sending a personal card that makes everybody feel special. Everybody loves getting mail anyways. Can’t disagree with me on that one!

Event Branding: How To Master That Basic Invite

However, what is great is that Basic Invite offers an address capturing service. This is essentially a service that allows you to share a link on Facebook, Instagram, Twitter or any other form of social media to request your friends and family’s addresses.

The information is then stored in your customer account and you can select it during the design process.

Event Branding: How To Master That Basic Invite

5. Foil, foil, and more foil options!

If you’re exceptionally big on standing out, Basic Invite also has the option of foil cards. These cards are available in gold, silver, and rose gold. You can choose whether you literally want your card to stand out with raised or flat foil on any of your designs.

The choice is truly yours.

If you’re in the same boat as me with managing and creating all these events, you’ll know that your shopping cart can start to get full quick.

Event Branding: How To Master That Basic Invite

It’s always nice to save a little coin on your creations. Right now, Basic Invite is offering 15% off with the coupon code 115F51!

With the wide range of stationery options, your mind will have endless options to bring ideal branding to life.

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